Graphic Design & Marketing Studio

O’Gara Capabilities Book

Illustration, print design, Writing

For this marketing mini-book we wanted to create illustrations that captured O’Gara’s new range of security training services without showing the typical scary photos of “what could happen.” This helped differentiate them from competitors and be more approachable for their potential customers. Besides that, we wanted to create a catalog that people wouldn’t mind keeping on their desks for awhile since training sales can have a long lead time and they wanted to stay top of mind, not travel straight to the trash can.